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008 140522s2005||||th 000 0 tha d |
020 ^a0071247092
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040 ^aneu
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082 0 ^a658.834^bA765C
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100 1 ^aArnould, Eric J
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245 10 ^aConsumers /^cEric Arnould, Linda Price, George Zinkhan
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250 ^a2nd ed
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260 ^aBoston :^bMcGraw-Hill/Irwin,^cc2005
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300 ^axxv, 845, [22] p. :^bcol. ill. ;^c27 cm
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440 0 ^aMcGraw-Hill/Irwin series in marketing
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504 ^aIncludes bibliographical references and indexes
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650 0 ^aConsumer behavior
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650 0 ^aConsumer behavior^zUnited States
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700 1 ^aPrice, Linda
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700 1 ^aZinkhan, George M.^q(George Martin)
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852 ^aMarketing
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999 ^ayuwapha
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